I haven’t posted for a while. I had a busy Christmas and January. But I’ve not been walking around with my eyes closed, and a couple of things have made me go ‘ooh, that’s pretty cool’. So here, for your pleasure, they are.
First is this cool video from CPG Grey. He tells us lots of stuff we already know about the UK, but he does it in a concise way that seems to poke fun at the ridiculous complexity of the whole thing whilst not explicitly doing anything that pokes fun at the ridiculous complexity of the whole thing. And it has a Venn diagram in it, which in my mind means it rocks.
Second is this nice little idea from Grey Stockholm and Ogilvy Stockholm:
They’re merging, dontcha know. They wanted to reveal their new name, INGO in a cool way. So they asked users to follow their page on Facebook, and then used the profile pics of the followers to gradually reveal their name. It took 2,922 faces and 4 hours to reveal the name, apparently. Pretty cool. Shame the name itself is a bit weird: INGO means ‘International Non-Governmental Organisation’ in English. They sort of know this – they refer to the NGO part on the website. But WHY dammit, if you know that the aconym is already taken? WHY? It’s like calling your agency WTF. WTF?
Anyway. Nice idea from INGO. And we’ll post more stuff we like soon.
This post originally appeared on my company blog, here.